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Cookie Policy

Use of cookies and other similar technology on this website.

Below is information about how Be Informed and its affiliates (“Be Informed”) use cookies and other similar technology on this Website.

By using our Website you accept our cookie policy and you agree that we can place cookies and other similar technology on your device, including mobile device, per your agreement with our cookie consent manager. By continuing to use your (mobile) device to access this Website, and/or the Plaza documentation platform (plaza.beinformed.com) and Be Informed Academy Platform (academy.beinformed.com) (“Platform(s)”, you agree that the following information may be collected:

  • Your unique device identifier,
  • Mobile device IP address,
  • Information about your device’s operating system,
  • Mobile carrier,
  • And your location information (to the extent permissible under applicable law).

What are cookies?

Cookies are text files containing small amounts of information which are downloaded to your computer or mobile device when you visit a site and allow a site to recognize your device.

Why does Be Informed use cookies and similar technologies?

Cookies do a lot of different jobs, such as letting you navigate between pages efficiently, remembering your preferences and generally improving the user experience. They can also help to ensure that the advertisements you see online are more relevant to you and your interests.

Does Be Informed use cookies for marketing and analytics?

Yes, Be Informed may use information collected from our cookies to identify user behavior and to serve content and offers based on your profile, and for the other purposes described below, to the extent legally permissible in certain jurisdictions.

Some of the cookies Be Informed uses don’t collect information that identifies a visitor. For example –

  • Performance cookies (see below)
  • Advertising cookies (see below) where you are not a registered user

In other cases Be Informed can associate cookie information (including information from cookies placed via our advertisements on third party sites) with an identifiable individual. For example –

  • If we send you a targeted email which includes web beacons, cookies or similar technologies we will know whether you open, read, or delete the message.
  • When you click a link in a marketing e-mail you receive from us, we will also use a cookie to log what pages you view and what content you download from our websites, even if you are not registered at or signed into our site.

Combining and analyzing personal data – As described above, Be Informed may combine data from publicly available sources, and from our different e-mails, website, and personal interactions with you (this includes information collected when you sign-up or log on to our sites or connect to our sites using your social media credentials (such as X, YouTube, LinkedIn and Facebook)). We combine this data to better assess your experience with Be Informed and to perform the other activities described throughout our privacy policy.

Some cookies may be used for employee login and administrative purposes, which are not relevant for general website users.

Do you use any cookies from third party companies?

Some cookies we use are from third party companies, such as Google Analytics, Hubspot, Hotjar and Linkedin Analytics to  provide us with web analytics and intelligence about our sites. These companies use programming code to collect information about your interaction with our sites, such as the pages you visit, the links you click on and how long you are on our sites. This code is only active while you are on the Website. For more information on how these companies collect and use information on our behalf, please refer to their privacy policies: Google at Google Privacy & Terms, Hubspot at Hubspot Privacy Policy, Mailchimp at Mailchimp Privacy Policy, X at X Privacy Settings, YouTube at YouTube Privacy Policy, Facebook and Instagram at Meta Privacy Center, LinkedIn at LinkedIn at LinkedIn Privacy Policy.

Does Be Informed use any non-cookie tracking technologies?

Be Informed may also use web beacons (including conversion pixels) or other technologies for similar purposes as above and we may include these on our site, in marketing e-mail messages or our newsletter, affiliated websites, to determine whether messages have been opened and links clicked on. Web beacons do not place information on your device, but they may work in conjunction with cookies to monitor website activity. The information provided below about cookies also applies to web beacons and similar technologies. Conversion pixels are small codes located on a particular web page which are triggered when someone visits a page resulting in an increase in the conversion count.

What if I don’t want cookies?

By using our Website and/or Platform(s) you accept our cookie policy and you agree that Be Informed can place cookies on your device as explained below. If you want to remove existing cookies from your device you can do this using your browser options. If you want to block future cookies being placed on your device you can change your browser settings to do this. For more information on managing cookies see All About Cookies – Manage Cookies. Currently, “Do Not Track” initiatives are not recognized by our site.

Please bear in mind that deleting and blocking cookies will have an impact on your user experience as parts of the site may no longer work. Unless you have adjusted your browser settings to block cookies, our system will issue cookies as soon as you visit our site or click on a link in a targeted email that we have sent you, even if you have previously deleted our cookies.

What types of cookies are there and which ones does the site use?

Questions

The cookies used on Be Informed’s website have been categorized on the basis of the European Union’s General Data Protection Regulation (GDPR) and the ePrivacy Directive. However, it is important to note that not all cookies may be used in all jurisdictions or websites. A list of all the cookies used on this site by category is set out below.

Category

Examples

Strictly Necessary cookies 
These cookies are essential in order to enable you to move around the site and use its features, such as accessing secure areas of the site. Without these cookies, services you have asked for cannot be provided.

We categorize the following as Strictly Necessary cookies:

  • Registered Visitor cookie – A unique identifier given to each registered user, used to recognize them through their visit and when they return to the site. (See also Functionality cookies below.)

Analytical cookies – These cookies collect information about your visit and use of this website, for instance which pages you visit the most often, and if you get error messages from web pages. These cookies don’t collect information that identifies a visitor. All information these cookies collect is anonymous and is only used to improve how this website works.

We categorize the following as Analytical cookies:

  • Referrer URL (internal page) – Used to store the URL of the previous page visited. Allows us to track how visitors navigate throughout our site.
  • Referrer URL (external page, including if you click on links on Be Informed social media pages) – Used to store the URL which refers a visitor to our site so we may understand which URLs are referring visitors to our site.
  • URL history – Used to store the pages visited by a user.
  • Unregistered Visitor cookie – A unique identifier given to each visitor to allow analysis on how unregistered visitors use our site.
  • Session Management cookies – These cookies allow us to follow the actions of a user on our sites during a browser session. A browser session starts when a user opens the browser window, visits our sites and finishes when they leave our sites and close their browser window. Our Session Management cookies are created temporarily. Once you close your browser, our Session Management cookies are deleted.

Functionality cookies
These cookies allow a site to remember choices you make (such as your user name, language or the region you are in) and provide more enhanced, personal features.

These cookies cannot track your browsing activity on other websites. They don’t gather any information about you that could be used for advertising or remembering where you’ve been on the Internet outside our site.

We categorize the following as Functionality cookies:

  • Registered Visitor cookie – A unique identifier given to each registered user to our site, used to serve them content and offers based on their profiles. Also used for analysis and marketing purposes. (See also Strictly Necessary cookies above.)

Advertising cookies – These cookies are used to (1) deliver advertisements more relevant to you and your interests; (2) limit the number of times you see an advertisement; (3) help measure the effectiveness of the advertising campaign; and (4) understand people’s behavior after they view an advertisement. They are usually placed on behalf of advertising networks with the site operator’s permission. They remember that you have visited a site and quite often they will be linked to site functionality provided by the other organization.

Be Informed does not use third-party advertising on our site, so we do not use these Targeting cookies for advertising but we use them for gathering analytics and intelligence about the site.

We categorize the following as Advertising Cookies:

  • Gathering analytics and intelligence cookies
  • Third Party cookies. The Targeting cookies may also be used on third party websites and third parties may use them on our websites as follows:
    • Social media sites – Third-party social media sites may log information about you. This may include activities such as when you click an “Add This” or “Like” button for a social media site while on our site. We do not control such sites or their activities. You may be able to find information about social media sites on the sites themselves. We recommend you read the terms of use and privacy policy of such sites before using them.
    • Be Informed advertisements on non-Be Informed sites – Cookies may be placed on non-Be Informed sites so that when you click on an Be Informed advertisement located on these sites, Be Informed is provided with this information to enable us to measure the effectiveness of our advertising

If you have any questions about Be Informed’s privacy policy, the data we hold on you, or you would like to exercise one of your data protection rights, please do not hesitate to contact us by privacy@beinformed.com.

Contact your Data Protection Authority

Should you wish to report a complaint or if you feel that Be Informed has not addressed your concern in a satisfactory manner, please let us know through privacy@beinformed.com. Otherwise, you may contact the appropriate Data Protection Authority (DPA) for your location.

Privacy Policy

For our privacy policy, please go to Privacy Policy.

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